week 12- Amazon Ads

Being able to use Amazon ads will be in your favor if you ever decide to sell on Amazon. This is because of the services it provides such as sponsored ads, stores, audio ads, video ads, custom advertising, etc. It helps not only you as a business but also helps the customers in finding what they need and buying from a trusted seller. Amazon is a great start for small businesses because it is based on your budget along with CPC and CPM. 

In the direction the world is heading there will be more online sales by 2025 (Statista). In 2022 and counting, there were 268 million digital buyers in the US. This is just in the US, imagine all the different ways to publicize your business and products through Amazon. There is no question that it will be known and well worth your money to use Amazon Ads. I have even thought of using e-commerce and starting selling there. I have had a coupe of friends of mine start and it seems to be going well for them. I do not believe they have used Amazon ads, but I might suggest it to them and see how well it works for them. 

reference: https://www.statista.com/statistics/273957/number-of-digital-buyers-in-the-united-states/